NY
UP
The New York Unity Project
In progressR-2026-01·2026

Tracking the Decline of the American Moderate: 1992–2024

Since 1992, the share of Americans self-identifying as moderate on a standard 7-point ideological scale has fallen significantly, while liberal and conservative identification hardens at the extremes. Is moderation actually declining — or is the label just losing its social acceptability?

Method

We distinguish ideological sorting (adopting more extreme positions) from affective polarization (intensifying hatred of the other side regardless of policy views), and track both across 32 years of Gallup annual ideology surveys, Pew's Political Typology datasets (2011–2021), and the ANES time series — grouped by birth cohort, education, race/ethnicity, and geography.

Key questions

Which generation has driven the most ideological shift? Is geographic sorting cause or effect? Do college-educated moderates self-sort differently than non-college? Does media consumption explain the trend independent of demographics?

Chart needed:
partisan divide over time
Suggested source: Pew Research trend data
Visualization needed:
full-width timeline of moderate self-identification, 1992–2024
Build from the study's own Gallup/ANES dataset
In progressR-2026-02·2026

Geographic Sorting and the Polarization of Place

Americans increasingly live among the like-minded — in how they vote, but also in where they shop, worship, and get their news. Seventeen years after the "Big Sort" thesis, the sorting has intensified. This study measures it.

Method

County-level presidential vote data from 1976–2024 paired with IRS migration records, Census demographic surveys, and Gallup place-based well-being indices — at three levels: county, metro area, and state. Beyond elections, we examine cultural sorting in retail behavior, cross-partisan social trust, and divergence in local governance even on issues with strong national consensus.

Key questions

Has sorting accelerated since 2016? Is it driven by migration or by local opinion shifts? What share of counties are now landslide counties (20+ point margins)? Does local governance quality differ by sorting intensity?

Image needed:
historical illustration
Suggested: founding-era political conflict
Map needed:
county-level landslide margins, 1976 vs. 2024
Side-by-side choropleth — the study's signature visual
Open slotR-2026-03 · Reserved

Third research project — title to be determined

Format: multi-chapter study, 15+ pages, fully cited. Docket reserved for the next research study.